Blackburn digital marketing agency Twentyone has been selected by specialist manufacturer, The Whitebirk Sink Company, to help bring its new range of handmade fireclay sinks to market.
The Whitebirk Sink Company employs a talented group of artisans and master craftsmen at its Blackburn base to create an exclusive range of traditional and contemporary handmade fireclay sinks.
Twentyone has been commissioned by the company to create a completely new digital presence for the launch of the brand new collection.
Twentyone marketing director Sam Fletcher said: “The contract encompasses brand design, the development of a responsive website and on-location product and interiors photography. Also, a full-length video for the new company, showcasing the love and attention to detail that goes into making its beautiful handmade sinks.”
Whitebirk Sink Company director Jon Wilson says: “It was originally in Whitebirk, during the late 1800s, that handmade fireclay sinks were first made in Lancashire, and I’m pleased to say we’re still continuing this tradition. Our craftspeople here at Whitebirk Sink Co have over 60 years of experience making this fine product, with local families passing on their skills to the next generation. We’re proud to be the only British-owned company to be making these handmade fireclay sinks.”
“But while our artisan techniques are based on long traditions, we will be selling the new range in the digital age. With our exciting collection of contemporary colours and cool urban finishes, we can’t wait to see how the Twentyone team communicate that to customers through an innovative, digital campaign.”
With a team of seven based at Trident Way, Twentyone provides web design, web development, SEO, Google AdWords, conversion rate optimisation, digital consultancy, social media marketing and email marketing. Established in 2003, the agency’s client experience includes Recycling Lives, Burnley FC, Nelson & Colne College and Savoy Timber.
