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Saturday, May 18, 2024

Resident North: Thriving Digital Agency Moves to Liverpool’s Business Hub in Strategic Expansion

In a significant development, Resident North, a distinguished digital marketing agency based in West Lancashire, has announced its relocation to Liverpool. This move marks a strategic shift designed to propel the agency into its next growth phase.

The agency has set up its new headquarters in The Plaza on Old Hall Street, a prime location in Liverpool’s bustling business district. This relocation is viewed as a key step in the agency’s expansion strategy, aiming to tap into the vibrant digital market in Liverpool.

Linzi Hunter, Creative Director and co-founder of Resident North, expressed enthusiasm about the move. “It was a natural time for us to make the move to Liverpool. The Plaza has recently become a destination address for a large number of aspiring, ambitious businesses like ourselves. It reflects the direction we’re heading in as an agency. We’re growing fast and so is Liverpool’s digital sector. It’s the perfect match, and we’re excited for the future,” said Hunter.

The agency, known for its ‘Northern-born, internationally recognised’ ethos, is co-founded by Hunter and Aycan Demirci. Discussing the relocation, Demirci highlighted the competitive edge Liverpool offers over other cities. “Everyone thinks of Manchester as the Northern Powerhouse of the digital industry but Liverpool has been making massive strides in this area,” Demirci noted. “Coming here was a no-brainer for us. We’re unashamedly different and do things our way, just like this amazing city and its people have always done.”

Resident North boasts a roster of high-profile clients, including YuBi Bar, CIR, Ollie & Darsh and VOLT Gym. The agency’s innovative approach to digital marketing has carved a niche in the industry.

Explaining the unique aspects of their business model, Hunter added, “The structure of our business is different to a lot of other agencies. Our team is exclusively made up of senior marketers who are experienced and proficient in their areas of expertise. We invest at the top so the businesses that work with us benefit from having open access to some of the best talent in their respective fields whenever they need it.”

The new office space in The Plaza will house a multi-disciplinary team of senior-level digital marketers dedicated to creating cutting-edge campaigns that spur significant growth for their clients.

With this strategic move, Resident North is poised for rapid expansion and is set to make a substantial impact on the digital marketing landscape in Liverpool and beyond.

Scott Dylan
Scott Dylanhttps://scottdylan.com
Scott Dylan, a UK-based entrepreneur, co-founded Inc & Co in 2019 with the mission to acquire and rejuvenate struggling companies, protect jobs, reduce creditor losses, and promote growth. With global operations and an impressive turnover exceeding £150 million, Inc & Co, co-managed by Group CEO Jack Mason and Group CTO Dave Antrobus, has effectively acquired and overseen businesses in diverse sectors such as Professional Services, Travel, Retail, Ecommerce, and Shared Workspaces. The firm has also profitably divested businesses like MyLife Digital to Dataguard and Laundrapp to Laundryheap. Outside his professional pursuits, Scott is an ardent mental health advocate, drawing from his personal experience with Complex PTSD. A supporter of Women in Business and Tech, Scott openly identifies as gay and places great emphasis on cultivating a diverse, inclusive workplace environment where team members are loyal and supportive. With over 20 years of experience in leadership roles, he recognizes the significance of nurturing robust relationships and cultures for achieving success. Born and raised in South East London, Scott's modest upbringing and his journey of overcoming challenges and learning from failures have influenced his entrepreneurial mindset. He maintains that success is a collective effort and that assembling a reliable team is crucial for accomplishing goals.
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