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Thursday, May 23, 2024

Best UK Football Betting Sites For 2024

Football is the UK’s biggest and most popular sport. This, of course, comes hand in hand wither people wanting to bet on football. Due to this, people are regularly trying to find the best sites for football betting in the UK. Luckily, in this article, we have compiled a list of UK football betting sites that are worth checking out. If you’re interested in finding out more about what these sites offer and how to go about signing up for these sites, read on!

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Best Football Betting Sites In UK


One of the most famous and reputable brands on this list, bet365 boasts over 90 million players worldwide. Because of this, they, of course, offer a spectacular range of markets, including football. An excellent shout for the best football betting site, bet365 offers a welcome bonus of bet £10 and get £30 in free bets.

This fabulous welcome offer gives players a chance to play with a lump sum of free bets while only depositing as little as £10. This offer means that players must make a minimum deposit of £5, and they’ll then be rewarded with three times the value of the deposit in free bets once their qualifying bet has settled. The maximum amount of bet credits that can be claimed is £30. For example, a deposit of £20 will qualify for £30 in free credits. Those who are looking for a rewarding welcome offer for football betting in the UK should check out bet365. 


Another of the UK’s most famous and respected brands in the gambling industry, Betfred, founded in 1967, offers their customers a fantastic welcome bonus of bet £10 get £40 in bonuses. Players who use the code “WELCOME40” on the Betfred sign-up page will gain access to this amazing offer.

Those looking for the best football betting sites should look no further than Betfred for their football betting needs. When players make a qualifying bet of £10+ within seven days of registering on the site, they will qualify for this offer. Players who are interested in signing up and finding the best site for football betting should head to the Betfred website below and find out more about how to sign up and claim this offer. 

William Hill

Those looking for exceptional betting sites that offer quality football betting options in the UK should read about William Hill. William Hill has an exceptional range of football betting options. From the Premier League to the National League, the Champions League to the World Cup, William Hill is a great option. William Hill is currently offering a fantastic welcome bonus of bet £10 get £30 in free bets.

Players who make a minimum stake of £10 will receive £30 in free bets to use across all markets, including football, once the initial bet has settled. Interested customers looking for the best UK football betting sites should look no further than William Hill. Head to their site below to find out more about how to register and claim this welcome bonus. 


Founded in 1946, BetVictor has deep roots in the world of gambling and especially in the football betting industry. Based in over 150 different countries, BetVictor has established itself as a real pioneer in the bookmaking industry. With an exceptionally wide range of markets to choose from, BetVictor is sure to have something for everyone, especially those looking for the best football betting sites.  BetVictor is currently offering a fantastic welcome bonus of Bet £10, and get £40 in free bets when you sign up to the site for the first time.

When you place a qualifying bet of £10 on any football market, you’ll be credited with; a £10 football single free bet, a £10 acca football free bet, a £10 bet builder football free bet and a £10 in-play football free bet. You must place your qualifying bet within seven days of registering your account to be able to use the free bets, and these can be used on any football market unless it’s stated otherwise in the restrictions. So, those who want a rewarding welcome offer and wish to partake in what one of the UK’s best football betting sites has to offer, then go to the BetVictor website to find out more.


Betway is one of the UK’s leading betting brands and comes with a plethora of sports betting markets, including football. Therefore, those who wish to find out more about one of the best betting sites in the UK, read on! Betway is offering customers a fabulous welcome bonus of a £30 matched free bet if their first acca loses. This provides customers signing up for the first time assurances that even if their first acca loses, they get their bet back in bonus bets.

Something great about Betway is that they’ll aim to credit your matched bet into your account within an hour of your qualifying bet settling! This speed is a great way to maintain a great customer relationship, thus improving the customer experience on the site. The Betway site is a haven for online football betting in the UK and provides customers with a hassle-free experience when gambling online. This is sure to add to the image that Betway has as one of the best UK football betting sites.


A relatively new face to the bookmaking and gambling industry, BetUK has progressed further and further up the ladder of online betting and especially, UK football betting. With a wide range of football betting markets and a range of other spots to choose from as well, BetUK has something for everyone.

The welcome offer of Bet £10 and get £30 in free bets is sure to excite potential new customers. This welcome bonus will be awarded to customers once their minimum stake of £10 has been settled. Once this happens, players will be granted 3x their £10 stake as; 1x £10 horse racing bet, 1x £10 free bet builder, and 1x £10 football free bet to be used across all football markets. This is sure to be music to the ears of people looking to start their betting journey and those looking for the best UK betting sites.

Virgin Bet

Virgin is one of the biggest names in the UK generally, and now one of the biggest names when it comes to UK football betting sites.  The Virgin Bet site is exceptionally easy to use and navigate. With a wide range of markets to choose from, the football betting markets are extremely popular with those who enjoy football betting.

Virgin Bet is offering customers who sign up for the first time on the site a welcome bonus of £20 in free bets when they place a £10 qualifying bet. This generous offer is sure to entice punters to head over to the Virgin Bet site and sign up to take advantage of this welcome bonus. Customers must first place a qualifying bet of £10 in order to qualify for this offer. Once settled, players will then be rewarded with £20 in the form of 2x £10 non-withdrawable free bet tokens. The qualifying bet must be placed within 14 days of signing up to the site, and the free tokens will be valid for seven days. 

LiveScore Bet

LiveScore Bet has made its way into this list for a good reason. The promotions on offer on LiveScore for a relatively new face in the industry need to be exceptional for them to make a wave. This is something that LiveScore has certainly done. Bet £10 and get £20 in free bets is what LiveScore is offering to those looking to sign up to the best UK football betting sites. When customers place an initial bet of £10, they’ll be rewarded with two non-withdrawable bet tokens available to be used on all football markets. 

How To Join

Joining football betting sites can be a daunting prospect as people may not know what to do or what steps to take. We have you covered in this article. Follow the simple steps below to join your preferred site.

  • Click the link to be taken to your chosen site. This link will take you directly to the sign-up page. 
  • Enter your required personal details, such as name, address and date of birth. 
  • Create a username and password unique to you.
  • Enter any promo code that may be required. Read the site’s T&Cs to find out if there are any promo codes required.
  • Accept the terms and conditions.
  • Click “join” and begin your betting journey!

As stated above, players must read the terms and conditions to learn if there are any requirements or promo codes that need to be used in order to qualify for certain offers and deals.

How We Choose The Best Betting Sites For Football

So why are these sites listed in this article, and how do we choose which sites are best for football betting in the UK? Listed below is strict criteria each of these sites has met in order to be named the best UK football betting sites.

Competitive Odds

Odds are, of course, a massive part of deciding which sites are best for UK football betting. Ultimately if other sites have better odds on markets people are interested in, then they will be going to whoever offers the best. Punters will want to maximize their potential winnings, and the sites listed give them the best chances at doing so. These are judged against industry standards, and all of these sites are competitive enough to make customers want to sign up for them.

Welcome Bonuses

Sites that offer welcome bonuses want potential new customers to sign up, and in order to entice them to do so, they’ll offer exclusive sign-up bonuses for first-time bettors. We choose our featured sites on which of them offers the most rewarding welcome bonuses to those looking for football betting in the UK. People might be interested in different types of offers and may want to choose their preferred site based on which type of welcome bonus appeals to them most. For example, someone who wishes to bet on football may be interested in being awarded free bets so they are able to play without initially having to stake too much of their own money. Or maybe someone is interested in a matched deposit bonus as they want some assurance that if their acca fails, then their stake is matched by the site.

Betting Options

A wide range of betting options is paramount to how attractive a betting site is, and the more options, the better! All of these listed sites give players the option to place accas, bet builders, and use the popular cash-out feature, amongst other options. People will, of course, like to choose how they want to bet, and it may differ from site to site.

Range Of Markets

Very much like the different betting options available to customers, a plethora of betting markets is also important for choosing which is the best site for football betting in the UK. These sites, of course, want to appeal to as wide of an audience as possible. Therefore, a wide range of markets to choose from helps with this massively. In the world of football betting, this means that we look at who offers the widest range of competitions as well as offer the option to bet on outcomes like the number of throw-ins, corners or free kicks a team might get. Whether it’s the Champions League, Premier League, Championship or even a European league that a punter wishes to bet on, these sites offer markets for all football fans to sink their teeth into.

Live Streaming

Many sites offer customers the option to livestream football matches directly from the site on the go. With the rising prices of streaming services like Sky and BT Sport, this is a great way for punters to watch football while also taking part in these listed markets. All of these listed sites offer a live-streaming service to customers. For example, bet365 allows bettors to watch the action unfold as their bet is active. These streams are of excellent high quality to provide players with the best viewing of the game

Payment Methods

Betting sites that offer many different options of payment methods help with improving the customer experience on the site. These featured sites have the best in terms of a wide range of payment methods. PayPal is a particularly popular way to deposit money into player’s accounts, and these sites have adapted to the demand, and all subsequently offer PayPal services. A limited range of payment methods can deter customers from wanting to make deposits and withdrawals. Thus making the customer experience on these sites worse.

Customer Service

Customer service is, of course, of paramount importance to these sites. Helping players solve problems they may be having on the site makes the customer feel valued and improves their experience on the site. All of these sites have exceptional customer service and helplines to help players with any queries they may have and work to fix them as soon as possible. When customers are searching for the best football betting sites, a good customer service team should be near the top of their list of needs.

Popular Football Betting Markets

There is a wide range of markets to choose from when betting on football, whether it is the number of throw-ins or corners a team will get in 90 minutes to who will score and what the full-time result will be. Listed below are a few examples of markets you can take part in on all of these listed sites.

Full-Time Result

The most obvious thing to bet on when betting on football is, of course, the full-time result. Placing bets on which team will win in a certain game is possibly the most popular market in football betting in the UK. Customers can bet on whether there will be a home win, away win or a draw and could win big should they guess the correct result. 

Correct Score

Another very popular market in UK football betting sites, and the natural progression from betting on the full-time result, is trying to guess the correct scoreline. Punters can try and guess the correct scoreline, and if they do so, they will be paid out as winners! 

Both Teams To Score (BTTS) 

Another common market is ‘both teams to score’. This is simply when bettors place bets on whether they believe that both teams will score in the game or not. If someone believes that both teams will score in the game, they press “Yes”, and if they do not, then they press “No” Simple! 

Goalscorer Markets 

This market goes hand in hand with the correct score because if a player feels they could guess the correct score after 90 minutes, they can also guess which players they think will score in the 90 minutes. If they guess correctly, they will be paid out as winners.

Over/Under Goals

Correct scores and over/under goals go hand in hand also, as players can bet whether they think there will be more than or less than a certain number of goals in the game. For example, if someone placed a bet for there to be more than 2.5 goals in a game and they guessed this correctly, they would win!


A prevalent market within UK football betting sites is accumulators. This is when a player places multiple selections under one bet. This can happen when a punter places bets on what the results will be in all of the 3 PM kick-off games, to whom the champions will be in all domestic leagues in England. If the punter gets every selection correct, they’ll be paid out as winners, and because the odds add up, it could be for a big winning pot!

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Click here to learn more about the best football betting apps from CityAM


What are the best football betting sites in the UK?

Football fans can use the available alternatives to watch the game and participate in multiple markets at the same time. Customers can also benefit from live streaming services on these websites.

Can you live-stream football on UK betting sites?

You really can. Choose your preferred betting site, place a stake on the sport of your choice (bet365 is a fantastic alternative), and follow the action there.

How do I bet on football?

In the UK, placing a football wager is a rather simple process. To get started, simply select the market or game you want to bet on, click “add to bet slip,” and you’re good to go!

What are the best football bets?

If players are looking for the best football wagers, they can click on the website of their choice to check out their offerings. This may aid in identifying the most suitable location for individuals. Whatever each individual is searching for will determine the odds, markets, and deals that are available on various websites.

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Sam Allcock
Sam Allcockhttps://businesslancashire.co.uk/
Sam Allcock is a highly regarded digital entrepreneur with over 20 years’ experience in online marketing for some of the World’s biggest brands. He has extensive knowledge and experience in SEO and digital marketing. He is based in Cheshire but has an interest in all things going on in the North West and enjoys contributing local news to the site.


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