Levity CropScience appoints Business Development Manager for Middle East and Africa

Bilsborough based specialists in agronomy, Levity CropScience, has appointed a Business Development Manager to expand its reach in both the Middle East and Africa.

Iad Zurayk has worked extensively across both Northern and Sub-Saharan Africa. He will focus on developing his contacts with Levity CropScience’s rapidly expanding Middle East and African customer base, particularly advising customers on improving their banana agronomy and how the Levity CropScience range can increase crop yield under stressful conditions.

Levity CropScience’s Commercial Director, Mike Peters MBE said: “We are delighted to have recruited someone of Iad’s calibre to our team. Iad has the skill, expertise and experience to support our customers as we continue to grow.

“At Levity, we have a particular interest in Africa, where products like ours that help crops grow in stressful conditions, can make a huge difference to quality and yield.

This year we have started to put in place distribution networks in Egypt, Morocco, Algeria, Kenya, Cameroon, Ghana and South Africa.”

Commenting on his appointment, Iad added: “I’m excited to be working with an industry leading company like Levity CropScience. They are expanding rapidly into the Middle East and Africa and their products are proving to be very popular, since their scientifically backed fertilisers help increase crop yields. Just what the customer wants!”



Best UK Football Betting Sites For 2024

Football is the UK's biggest and most popular sport....

Best Betting Sites UK for February 2024

It isn't an understatement when we say that the...

SureStore Unveils Groundbreaking Self-Storage Complex in Southport

SureStore is proud to present its latest venture, a...

Subscribe to our newsletter

Business Lancashire will use the information you provide on this form to be in touch with you and to provide updates and marketing.

Don't miss

Best Horse Racing Betting Apps In The UK – February 2024

If you are looking for the top horse racing...

Lancashire Entrepreneur Scoops £50k Investment on Dragons’ Den for Edible Dog Card Venture

In an inspiring display of innovation and entrepreneurial spirit,...

Burnley dealt Lyle Foster blow as striker undergoes surgery

Burnley will be without their joint-leading goalscorer Lyle Foster...

More News

Preston’s only windmill could be converted into an Airbnb

The last windmill in Preston may be turned into an Airbnb or a house share if planning permission is granted. Plunginton's grade-II listed building has...

Burnley’s Saira Hussain recognised as inspirational woman in STEM at the House of Lords.

The UK government commissioned Alison Rose Review of Female Entrepreneurship highlighted that women entrepreneurs are underrepresented in the most productive sectors of the UK economy, and...

Data shows more than a third of children are living in poverty in the Northwest

Greater Manchester Poverty Action and End Child Poverty Coalition have launched their annual statistics for the UK surrounding child poverty – with children living...