4.4 C
Lancashire
Sunday, December 8, 2024

GO Blackpool app launches to boost local businesses

Blackpool Business Improvement Districts (BIDs) has launched GO Blackpool, a groundbreaking mobile app designed to enhance local business engagement and improve the visitor experience.

GO Blackpool will act as a free platform for locals and visitors, offering the latest news, shopping deals, guides and insights into Blackpool’s rich heritage.

It aims to strengthen the town’s economy by connecting businesses with customers through a user-friendly app that provides real-time updates on events, offers and more.

Sue Grindrod, managing director of Blackpool BIDs, said: “We’re really excited to introduce GO Blackpool, which will be a game-changer for how businesses and visitors interact in our town. This app will greatly benefit the local economy and enhance the overall Blackpool experience; our goal is to sign up 200 businesses in the first three months and achieve 1,000 app downloads by year-end.

“This launch marks a significant milestone in our commitment to innovation and growth. GO Blackpool is not just a tool – it’s a platform that will transform the way people engage with local businesses and attractions. By making information and offers readily accessible, we aim to create a thriving, connected ecosystem that benefits everyone in Blackpool.”

GO Blackpool provides seamless navigation, detailed business listings and a wealth of resources to help users make the most of their time in Blackpool by offering everything local in one place. For businesses, the app incorporates cutting-edge technology like GeoAlerts, enabling them to advertise offers and events while gaining valuable local insights.

Additionally, for those within the Business Improvement Districts (BIDs), GO Blackpool offers crucial insights into who is using the town centre, mapping footfall trends and measuring the effectiveness of local initiatives.

Marcus Chidgey, CEO of Loqiva, the app developer, added: “GO Blackpool is designed to seamlessly connect businesses with locals and visitors and we’re looking forward to seeing its positive impact on Blackpool’s economy and community spirit.

“By integrating features that promote local events, highlight unique attractions and facilitate real-time communication, we aim to enhance the overall experience for everyone involved.”

Blackpool Business Improvement Districts (BIDs) actively promote and support local businesses through a range of initiatives, driving growth and ensuring sustainability. By creating opportunities for businesses, enhancing the town’s economic environment and playing a pivotal role in the local economy, Blackpool BIDs contribute significantly and help position the town as a top destination.

Sue said: “Blackpool BID is truly committed to promoting our local businesses and this marks a noticeable step in driving growth and supporting Blackpool in its future.”

Pictured are: Jo Duff, chair of Blackpool Town Centre BID, with managing director of Blackpool BIDs Sue Grindrod and Eddie Nelder, vice chair of Blackpool Tourism BID.

Helen Greaney
If you have interesting things happening at your company in Lancashire, I'm the news editor here and I'd love to hear it. I'm a senior journalist with more than 18 years' experience in local, regional and national newspapers, as well as in digital PR.
spot_imgspot_img

Latest

How Technology is Transforming Philanthropy

Technology has revolutionised nearly every aspect of modern life,...

MarketsCo.com Review Delves into Brokerage Services and Features

MarketsCo is a brokerage firm that offers a broad...

Lime Licensing & FSB Unite to Expand Small Business Growth

Lime Licensing Group, a trusted expert in franchise consultancy...

Burj Khalifa Illuminates with New RGBW Lighting Upgrade

Revolutionary lighting system unveiled for global icon First...
spot_img

Subscribe to our newsletter

Business Lancashire will use the information you provide on this form to be in touch with you and to provide updates and marketing.

Don't miss

Lime Licensing & FSB Unite to Expand Small Business Growth

Lime Licensing Group, a trusted expert in franchise consultancy...

MarketsCo.com Review Delves into Brokerage Services and Features

MarketsCo is a brokerage firm that offers a broad...

How Technology is Transforming Philanthropy

Technology has revolutionised nearly every aspect of modern life,...

More News

MarketsCo.com Review Delves into Brokerage Services and Features

MarketsCo is a brokerage firm that offers a broad spectrum of services and tools designed to support traders of various experience levels. In this...

Lime Licensing & FSB Unite to Expand Small Business Growth

Lime Licensing Group, a trusted expert in franchise consultancy with more than two decades of experience, has teamed up with the Federation of Small...

Balqis Capital Partners with England’s Liam Livingstone

Balqis Capital has announced a new sponsorship deal with England cricket star Liam Livingstone, aligning its expertise in private credit with sporting excellence. The partnership...