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Sunday, May 5, 2024

Trilanco appointed as the exclusive UK wholesale distributor for Horse First Supplements

Wesham-based Trilanco is delighted to announce, that with immediate effect, it is the exclusive UK wholesale distributor for Horse First Supplements.

Horse First produces quality supplements for horses including Relax Me which is used to settle nerves, Hoof First which promotes stronger hooves, B Well which is used to rebalance the digestive system, and many more.

Trilanco will be working closely with Horse First to help implement their new Horse First Official Stockist Programme which was announced earlier this month.

Paddy Hughes, Managing Director of Horse First said: “We’ve been working very successfully with Trilanco for many years and feel now is the right time to make Trilanco our official sole distributor to the UK market.

“Martin and I both agree that supporting the bricks and mortar equestrian stores is very important for Horse First and Trilanco in the long-term.

“With the new Horse First Official Stockist Programme, we’re offering participants full sales support direct from the Horse First team, with the aim of promoting sales for stockists across all media platforms to build stronger relationships for the long-term benefit of all parties.”

Martin Balmer, Managing Director at Trilanco, added: “There’s a very positive story here that Horse First has listened to retailers’ comments and that Horse First will be supporting them through their new stockist programme.

“We’re delighted to have been selected by Horse First to be their exclusive wholesaler for the trade.”

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