TGV 4 Plus Fund (TGV) has committed an additional $2 million investment into Printler, a rapidly growing platform that is reshaping how independent artists connect with a global audience. The investment comprises both secondaries and a convertible note.
Printler has experienced a remarkable 73% growth in 2024, despite the European e-commerce market expanding by less than 10%. However, the platform has only scratched the surface in Europe, with immense untapped potential still available. A non-European launch is set to bring even greater opportunities, with AI continuing to enhance connections between buyers and artists worldwide. Turnover is projected to reach $7 million by the end of 2024, with estimates exceeding $10 million in 2025. The company has been cash flow positive since mid-2023.
Commenting on the investment, Printler CEO Andreas Holmgren said:
“TGV is adding extra power with their global reach and partner network, and I am happy that we could find a way to onboard TGV deeper into the company.”
The platform’s use of AI has already yielded strong results by matching customers with artworks that fit their personal tastes. With TGV’s deeper involvement, Printler can now focus on enhancing its AI tools, improving the experience for both buyers and artists, and scaling its operations more efficiently.
Fredrik Adolfsson, managing partner of TGV, added:
“Printler’s success so far shows the strength of combining AI with a unique marketplace. We’re excited to help them build on these results. With our global presence, we are confident that we can support Printler in bringing this vision to a much larger audience.”
Printler’s CEO, Andreas Holmgren, expressed optimism for the future:
“Art is personal. Intelligent technology is crucial to make it easier for buyers to find the pieces that truly resonate with them. With TGV’s global network, we’re able to focus on enhancing these capabilities to offer an even better experience for both artists and art lovers as we continue our international expansion.”
