Preston-based marketing communications firm, Freshfield, has strengthened its PR and communications team with the appointment of Jacqueline Ballard as content marketing manager.
Originally from Australia, Jacqueline is a qualified marketing specialist and joins Freshfield after working for over 15 years in industry.
She previously worked in-house as a marketing manager for Synergy Technology and will be based in Freshfield’s Preston office working with clients in the legal, accounting, property and public sectors.
She said: “This is my first agency role. It combines my skills and experience gained from working in-house in the professional services sector. Freshfield is highly regarded as experts in delivering marketing and communication services and the team are great too.”
Freshfield managing director, Simon Turner, said: “Great content – whether written, visual or motion – is fuelling our successful client programmes and the addition of Jacqueline will strengthen our capabilities.
“Having occupied in-house roles for a number of leading firms, she also brings to Freshfield the valuable insight of the client’s perspective and expectations of the delivery of quality agency services.”
Jacqueline added: “The variety of work is great and it’s the creative culture that I really enjoy at Freshfield. It’s a dream job.”
