Online press release distribution company PR Fire has unveiled a special guide to help businesses looking to get their names in the press.
The company, one of the most established distribution companies in the world, has created a list of 19 different news angles which could make good press releases and good media stories.
Sam Allcock, founder of PR Fire, said: “It is our job to make sure journalists receive excellent news, business, finance, arts, entertainment, health and lifestyle stories in their inboxes. We wanted to give companies a checklist of topics which would make good news stories and be of interest to different media outlets.
“We also want our clients to be happy and get the coverage they really want. We will do everything we can to give them the best shot at their story being picked up. At the end of the day, it is down to the journalist, but if the story is newsworthy, there will be a much bigger chance of it being covered. We thought this list of potential story ideas would help clients when finalising any media strategies,” he added.
PR Fire’s Top 19 News Angles are…
- Appointing a new member of staff
- Promoting an event
- Supporting a charity
- Story about a member of staff
- New office opening
- Company expansion
- A new branch or additional office opening
- Customer stories or testimonials
- New product or service or book
- Launch of a new project
- Celebrity endorsement
- New mascot or ambassador
- Brand change or refresh
- Company acquisition
- Reporting on financials
- A new study or research
- Nominated for or won an award
- Big success story
- Featured staff member
PR Fire is a team of journalist and PR consultants who help companies of all sizes to generate media coverage for their businesses. Click here to read the full news angle article.
For more information, visit www.prfire.co.uk or www.prfire.com.