Lancaster digital agency Fat Media is on a roll with a new project win with an academy which offers photography courses, including safari and wild life camera work.
Jessops Academy offers photography courses, experience days and events, including motorsport, wildlife and landscape camera training.
Fat Media has been commissioned by the Jessops Academy team to create a bespoke online booking engine, which will be integrated with the existing Jessops website.
Fat Media account manager, Zara Longhorn who leads the Jessops account, said: “Jessops are one of the most interesting and exciting clients I’ve worked with, even our kick off meeting started with getting up close and personal with wild cats, at the Cat Survival Trust.”
She added: “Jessops Academy has had huge growth in recent years going from a UK to an international presence. We will be looking at supporting their growth and improving the customer journey for website users while integrating systems within the website, including purchasing, marketing software and booking management.”
James Andrews, academy development manager at Jessops said: “As Jessops Academy has expanded the web has become fundamental in showcasing the wide range of products we offer. Being part of Jessops means we are unique in offering the full customer journey from camera purchase, to setup and use, to then print and we were keen to make sure our Academy journey was as seamless as possible.
“Fat Media have presented an exciting opportunity to provide our customers with a great booking journey that integrates nicely into the rest of the Jessops site whilst remaining visually exciting – a really important factor when you are dealing with photographers!
“We are hoping to see a much more user friendly journey for our customers – no matter which channel they purchase from – throughout their Academy journey and are confident we will see an uplift in sales as a result of a clearer, easier to navigate setup for our customers.”
